Archive for August, 2020
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Years
The ponytail and why your stories must be true
Have you heard the story about how NASA spent millions of dollars developing a pen that would work in zero gravity? There’s a problem with this story…
Read More072 – All about the strategy story
Does your company have a strategy, but no one knows it? Listen to hear Shawn and Mark’s experience crafting companies’ strategy stories with one simple structure.
Read MoreHow HR can help leaders communicate better
Filed in Business storytelling, Communication, Employee Engagement
Senior staff members who use story style language when engaging with their employees build credibility, authenticity, and engagement.
Read More071 – Never say Di finally escapes Cuba
Do you need to inspire your team to never give up? Listen to hear Diana Nyad’s story of swimming non-stop for 53 hours.
Read More070 – Prof. Christensen gets the job done
What job does your customer hire your product to do? In this week’s episode, hear how Professor Clayton Christensen’s market research revolutionised the McDonalds milkshake.
Read More069 – How a reason can clarify your why
How does adding one word to a question completely change what the answer will be? Listen to hear how Professor Ellen Langer changed the way we think about human behaviour.
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