Archive for the ‘Communication’ Category

Shawn’s book recommendations for 2023

Posted by  Shawn Callahan —December 19, 2023
Filed in Communication, Fun

I joined a book club this year and rediscovered my love for fiction. Probably because of that, I’ve been giving serious thought about the book …

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Raise the stakes

Posted by  Shawn Callahan —December 6, 2023
Filed in Business storytelling, Communication, Corporate Storytelling

Master the art of adding drama to business stories for enhanced engagement and comprehension while maintaining authenticity and effectiveness.

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A good story surprises us

Posted by  Shawn Callahan —September 19, 2023
Filed in Business storytelling, Communication

I can think of nothing that an audience won’t understand. The only problem is to interest them; once they are interested they understand anything in …

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When to use a story to structure an entire presentation

Stories elevate business presentations, making them memorable and impactful. Drawing from Kahneman’s insights, stories influence decision-making by engaging our “remembering self.” Whether structuring a presentation entirely as a narrative or sprinkling stories throughout, storytelling enhances understandability, emotion, and memorability. As businesses present data, products, or proposals, the power of stories remains undeniable. Harness it wisely.

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Understanding why people really quit

Posted by  Shawn Callahan —July 20, 2023
Filed in Communication, Employee Engagement, Strategy

Lately, I’ve been teaching people data storytelling. One of the common issues people want to tackle with data stories is the rise in resignations. Interestingly, …

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Building Belief in your Strategy

Posted by  Shawn Callahan —July 13, 2023
Filed in Business storytelling, Communication, Strategy

A strategy your people can’t believe will fail. So how does one craft and share a believable strategy? First, people want to know the company’s …

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Eating our own dog food: How Anecdote is using story to transform

You’ve probably heard people like us say, “To transform your culture, you need to change the stories you tell.” But what does that look like? Rob shares an example that’s happening within Anecdote.

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Learning by Immersion: Lessons from Paul McCartney

Paul McCartney is famous for not being able to read or write music. So what can we learn about mastering storytelling from how he acquired his musical prowess?

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How to connect in the virtual world

Posted by  Mark Schenk —August 4, 2022
Filed in Business storytelling, Communication, Corporate Storytelling

Building rapport is just as important in the virtual world as in person, but you need to be more purposeful about it when you’re not physically present.

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Data storytelling: Using number translations to give data meaning

The objective of a number translation is to reframe a number into something decision-makers have personally experienced, something they can feel. In this blog post, Shawn Callahan shares his technique.

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