Archive for the ‘Business storytelling’ Category

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Storytelling versus storysensemaking

Posted by  Shawn Callahan —April 6, 2005
Filed in Business storytelling

It’s interesting how a word affects what we do. Take ‘storytelling’. This is a hot topic in business and marketing today evidenced by the books appearing on the subject. Here is Steve Denning’s new book and here’s one on branding. Each one, however, focuses on telling stories. There are very few instances where practitioners are […]

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Beyond bullets

Posted by  Shawn Callahan —March 18, 2005
Filed in Business storytelling

Chris Atkinson has written a book on how to make better presentations using a narrative approach. His blog and website (beyond bullets) brim with practical ideas. Well worth a look.

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Crafting good anecdote circle questions

Posted by  Shawn Callahan —March 14, 2005
Filed in Business storytelling

Successful anecdote circle facilitation hinges on the judicious use of open, story-eliciting questions. I’ve dashed off this short guide on how to create effective questions for anecdote circles. Let me know if it’s useful. Technorati tags: questions, anecdotes

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Types of organisational narrative

Posted by  Shawn Callahan —March 9, 2005
Filed in Business storytelling

Until recently (yesterday actually) I have differentiated two types of organisational stories: those crafted to persuade an audience—this approach is typified by Steve Denning’s work at the World Bank and is called ‘Organisational Storytelling’; and stories that retell the day-to-day events which occur in a workplace—Dave Snowden popularised this view of narrative in his work […]

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Character traits

Posted by  Shawn Callahan —March 9, 2005
Filed in Business storytelling

When extracting archetypes from a body of narrative, I have found it useful to give the workshop participants a large list of character traits to increase the richness of the process. Here is the poster I use. Technorati tags: poster, cynefin

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Apple anecdotes – stories of the macintosh

Posted by  Shawn Callahan —February 24, 2005
Filed in Business storytelling

If you want to see the power of anecdotes, just check out this site by Andy Hertzfeld. Andy has collected 117 anecdotes that document the development of the Apple Macintosh and categorises each anecdotes into topics like software design, marketing, inspiration and celebrities. It provides an excellent example of how narratives can be organised to […]

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Some good quotes in support of narrative in business

Posted by  Shawn Callahan —January 30, 2005
Filed in Business storytelling

If you are building a business case to use narrative techniques in your organisation, here are some great quotes to sprinkle throughout the story you might tell your executive.

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Complexity, Stories, and Knowing

Posted by  Shawn Callahan —January 18, 2005
Filed in Business storytelling

Ken Baskin presented this paper at the 2004 International Workshop on Complexity and Philosophy. I haven’t had a chance to read the paper yet but the topic seems interesting. Thanks to Fabio Boschetti at CSIRO for alerting me to this one.

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Corporate narrative is not storytelling

Posted by  Shawn Callahan —January 13, 2005
Filed in Business storytelling

After hearing Dave Snowden describe the importance and application of stories in organisations for the first time, I became extremely excited by the idea and raced off to write a story. I was in the middle of a project helping a client develop a competitive intelligence capability and the engagement was exilarating. So I wrote […]

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Cynefin project – Bank of Thailand

Posted by  Shawn Callahan —January 4, 2005
Filed in Business storytelling

There are relatively few available case studies that document projects using Cynefin techniques. I believe this will be remedied in the near future on the completion of the new Cynefin web site. In the meantime here is a brief description of a lessons learned project done by the Bank of Thailand which applied Cynefin narrative techniques. […]

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