Archive for the ‘Business storytelling’ Category

Why leaders need good storytelling skills – Part 2

Posted by  Shawn Callahan —February 16, 2016
Filed in Business storytelling

Mastering good storytelling skills is a must for leaders to communicate strategy and engage people. Here are 4 ways to put stories to work.

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Why Leaders Need Good Storytelling Skills – Part 1

Posted by  Shawn Callahan —February 9, 2016
Filed in Business storytelling

Chapter 1 from the upcoming book, Putting Stories to Work by Shawn Callahan. Find out where storytelling skills can really make a difference.

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Explaining complex ideas with stories

Posted by  Shawn Callahan —February 3, 2016
Filed in Business storytelling

Oscar nominated movie The Big Short uses some very interesting story techniques when explaining complex ideas. There are some important lessons here:

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Sharing stories so they can be retold

Posted by  Shawn Callahan —January 29, 2016
Filed in Business storytelling

Shawn Callahan talks about Malcolm Gladwell’s The Tipping Point, his own book Putting Stories to Work and why he tells stories that are easy to retell.

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Mastering business storytelling with 4 vital disciplines

Posted by  Shawn Callahan —January 26, 2016
Filed in Business storytelling

The process of mastering business storytelling has four vital disciplines: discover, remember, share, refresh. Find out more about this process here:

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Putting Stories to Work – Mastering Business Storytelling – Introduction

Posted by  Shawn Callahan —January 12, 2016
Filed in Business storytelling, News

Here is a practical guide for leaders to developing and maintaining your business storytelling skills from the foundations to mastery. Find out more here:

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Business storytelling technique – Story journalling

Posted by  Shawn Callahan —November 30, 2015
Filed in Business storytelling

Many business people think nothing happens to them that’s story-worthy. Nothing could be further from the truth. Find out about story journalling here.

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Coaching in storytelling – Learning from engagements

Posted by  Shawn Callahan —November 30, 2015
Filed in Business storytelling

When it comes to executives, coaching in storytelling can have very interesting outcomes. Some valuable insights are shared here:

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Business Storytelling: Natural talent or acquired skill?

Posted by  Mark Schenk —November 11, 2015
Filed in Business storytelling

Is effective business storytelling a natural talent that is only available to the gifted few? Or is it really about a program of deliberate practice?

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Levelling up your business storytelling mastery

Posted by  Shawn Callahan —November 6, 2015
Filed in Business storytelling

Want to become a business storytelling master? Not sure where to start? Here are 7 ways to achieve business storytelling mastery.

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