Archive for the ‘Business storytelling’ Category

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Are you aiming for strategy or strategic clarity?

Posted by  Mark Schenk —May 25, 2015
Filed in Business storytelling

Having a business strategy is important. Ensuring all staff understand the strategy is even more important. And it all starts with the senior leaders having a clear and consistent understanding of where you are going and why. Lou Gerstner summed it up well: All strategies are essentially the same; the difference is execution. And to […]

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Communicating strategy with story part 4 – The power of anti-stories

Posted by  Mark Schenk —May 14, 2015
Filed in Business storytelling

Today is the final post in a series of four based on a transcript from my recent interview on the Voice America Business Channel show ‘Story Powered’ hosted by Lianne Picot. The topic of the program was communicating strategy with story, and the anti-stories that can affect changes that you’re trying to make in your […]

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Achieving strategic alignment – Communicating strategy with story part 3

Posted by  Mark Schenk —May 11, 2015
Filed in Business storytelling

Today’s post is part three of a transcript from my recent interview on Lianne Picot’s radio show where we talked about communicating strategy with story, and the anti-stories that can affect changes that you’re trying to make in your business. Lianne’s show is called ‘Story Powered™’ which is a platform for talking about all things story. […]

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How to build your decision making skills using storytelling

Posted by  Mark Schenk —May 4, 2015
Filed in Business storytelling

I was recently asked by a law firm to come up with an activity they could conduct during an upcoming staff retreat. They were keen for their junior staff to learn the importance of understanding the dynamics of a dispute, not just its procedural aspects, and they were interested in doing this through the use […]

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Tap into the power of storytelling while we’re in the US

Posted by  Mark Schenk —April 29, 2015
Filed in Business storytelling, Events

We love spending time in the US, but we only get across once or twice a year. So its vital that we make the most of it when we do… This year Mark will be coming to Orlando from 17th – 20th May to attend our first Association for Talent Development (ATD) Conference – the […]

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Storytelling techniques that get people’s attention

Posted by  Mark Schenk —April 24, 2015
Filed in Business storytelling

Narrative is the oldest and most compelling method of holding someone’s attention; everybody wants to be told the story. Always look for ways to convey your information in narrative form.1 Many years ago, I worked on a big consulting project with a brilliant engineer who had a bad stutter. I noticed that in meetings he […]

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Story Powered – Communicating strategy with story part 2

Posted by  Mark Schenk —April 16, 2015
Filed in Business storytelling

Today’s post is part two of a transcript from my recent interview on the Voice America Business Channel show ‘Story Powered’ hosted by Lianne Picot. The topic of the program was communicating strategy with story, and the anti-stories that can affect changes that you’re trying to make in your business. Lianne’s show is called ‘Story […]

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An interview with Lianne Picot – Communicating strategy with story part 1

Posted by  Mark Schenk —April 9, 2015
Filed in Business storytelling

Today’s post is part one of a transcript from my recent interview on the Voice America Business Channel show ‘Story Powered’ hosted by Lianne Picot. The topic of the program was communicating strategy with story, and the anti-stories that can affect changes that you’re trying to make in your business. Part 1 of the podcast […]

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How to find and tell a story to support your cause

Posted by  Shawn Callahan —March 31, 2015
Filed in Business storytelling

Activists know that a personal story has the best chance of influencing a decision. So when they canvas support, they often ask for personal stories that will further their cause. The problem is that many people who receive such a request don’t really understand what they’re being asked for. They may think they don’t have […]

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Storytelling for Leaders programmes set for take off in New Zealand

Posted by  Ross Pearce —March 26, 2015
Filed in Business storytelling, Collaboration, News

Let’s catch up over coffee Last October, I received a call from Shawn Callahan, to see if we could catch up over coffee when he was next in Auckland. Shawn and I had been colleagues at IBM and he came to New Zealand in 2003 to help with a major client engagement where we used anecdote […]

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