Archive for the ‘Business storytelling’ Category

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Give your data more power by wrapping facts in a story

Posted by  Mark Schenk —March 20, 2015
Filed in Business storytelling

Stories are powerful – we all know that. So powerful that, sometimes, a single example can overwhelm a wheelbarrow full of facts.   Business storytelling sceptics I came across an example of this in mid-2012. I was having lunch at a restaurant in Melbourne – reputedly the best laksa restaurant in town. I was meeting […]

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Improve your writing – do not mention stories

Posted by  Shawn Callahan —March 11, 2015
Filed in Business storytelling

Imagine you’re in an audience with 100 colleagues. You’re waiting to hear from your leader. It’s the monthly briefing. He takes the stage. A quiet rolls across the audience. He clears his throat and says, “I’d like to tell you a story.” What are you thinking when he says that? What’s your gut response? Most people […]

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How to stop your change program from stalling

Posted by  Shawn Callahan —February 24, 2015
Filed in Business storytelling, Culture, Strategy

Every large change program invariably starts with enthusiasm, good intentions and an energy spike, even if there are naysayers. But as time wears on, it’s easy for everyone to lose sight of the company’s higher purpose. When that happens, morale – and ultimately performance – slumps. And when a company slides into a dip, it often […]

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How to develop the vital habit of noticing stories

Posted by  Shawn Callahan —February 4, 2015
Filed in Business storytelling

Develop your own search image for stories Once you’ve developed the ability to spot stories, the next habit is to actively notice them. Early in the 20th century biologists observed how animals, such as birds, learn how to notice a specific variety of prey and how they become extremely good at finding them. For example, […]

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A prescription for influence: The two story solution for change

Posted by  Amanda Marko —January 23, 2015
Filed in Business storytelling, Communication

The problem with a negative story Being negative is an easy trap to fall into. When trying to prove a point or change someone’s mind, the natural tendency is to use a story that has a negative point-of-view to warn against an outcome and perhaps shock the listener a little. The problem with a negative […]

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Why aren’t we telling stories in business?

Posted by  Mark Schenk —January 20, 2015
Filed in Business storytelling

There are many reasons why stories are not used in business settings. One of the reasons is that every story we tell reveals something about our character, and we tend to be very protective of our character. Another reason is an unwillingness to give out any personal information. Turn what you say into a story […]

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A simple method to help you to remember stories

Posted by  Shawn Callahan —January 15, 2015
Filed in Business storytelling

The most effective use of business storytelling is when you can tell a story to make a point off the cuff, no preparation. This can only happen if you remember stories to tell. A good way to do that is to simply tell stories as soon as you can after finding them. Ebbinghaus’ forgetting curve […]

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The link between memory and stories

Posted by  Shawn Callahan —January 8, 2015
Filed in Business storytelling

The link between memory and stories is tightly woven. You can’t understand story without understanding memory. Our evolution has gifted us with some interesting memory quirks including our natural urge to preference a complete story over one where essential parts are missing. I’ve felt this effect keenly on my first visit to Washington DC. I was […]

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Anecdote’s Top 10 posts of 2014

Posted by  Shawn Callahan —December 22, 2014
Filed in Business storytelling, News

2014, our 10th year in business, was a watershed for Anecdote. Our partner network has grown to 27 partners in 17 countries and it continues to grow. Apart from our partners’ deep skills and wonderful expertise, they are a great bunch of people who are a joy to spend time with. We are looking forward to our partner […]

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Acts of leadership humanity: showing deep respect

Posted by  Shawn Callahan —December 18, 2014
Filed in Anecdotes, Business storytelling

Emil Zátopek was a giant of long distance running. His record still stands as the only person to win gold in the 5000 metre, the 10000 metre and the marathon at the 1952 Helsinki Summer Olympics. Apparently running the marathon was a last minute decision. In 1968 Australian runner, Ron Clarke, visited Emil in his […]

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