Archive for the ‘Business storytelling’ Category

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Leadership conducted with passion, teaching and storytelling

Posted by  Christopher Kogler —December 4, 2014
Filed in Business storytelling, Communication

Maestro Benjamin Zander – an amazingly approachable human being My wife, Kate, and I were in Boston, Massachusetts recently visiting our son Sebastian, who’s now attending university there. Sebastian has chosen a path a bit less traveled than others and is a French Horn performance major. Although he’s been in Boston just a few months, he was […]

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Improve sales performance with Storytelling for Sales

Posted by  Shawn Callahan —December 2, 2014
Filed in Business storytelling, Selling

In 1988 I joined the database software company Oracle Systems. I worked in the Canberra sales team, where my job was to demonstrate the technical capabilities of the software to clients. One day the national sales manager arrived unannounced from Sydney and told us that he wasn’t happy with our progress. He gathered us in […]

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Maximise your influence with powerful story techniques

Posted by  Amanda Marko —November 27, 2014
Filed in Business storytelling, Leadership

There’s a way to lead more effectively from anywhere in the corporate hierarchy without the benefit of the positional authority that comes in the form of titles and reporting relationships. Don’t wait to get into the c-suite to change minds, impact the business and leave a lasting impression. Be influential immediately. Telling stories, listening to […]

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Business storytelling training in The Netherlands

Posted by  Mark Schenk —November 25, 2014
Filed in Business storytelling, Leadership

I visited Amsterdam in early April and met Paul Joosten and Ronald van Domberg. Both fabulous facilitators and both working in the story field. Within a few months they had become Partners in delivering the Storytelling for Leaders program and had completed their accreditation. While many programs in The Netherlands are delivered in English, there […]

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Starting with your point doubles your business story recall

Posted by  Shawn Callahan —November 21, 2014
Filed in Business storytelling, Communication

We judge stories we hear at work in three ways. First, is it plausible, did this really happen? Second, is this relevant, can it help me? Third, is it interesting, am I going to enjoy this? Therefore when we tell a business story it’s important to make clear its relevance at the outset. We need […]

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How to spot business storytelling training that delivers

Posted by  Shawn Callahan —November 12, 2014
Filed in Business storytelling

It seems everyone is offering business storytelling training these days. It was certainly rare when we started working with stories 10 years ago but all that’s changed. Everyone is calling themselves a storyteller, every company, product and services ‘must’ have a story and every man and his dog is offering business storytelling training. If you’re […]

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Making strategies stick – tackling anti-stories Part 2

Posted by  Mark Schenk —November 6, 2014
Filed in Business storytelling

At Anecdote, much of our work is focused on making strategies stick by converting them into understandable, memorable and influential stories. We often discover entrenched views that worked against the new strategy. These ‘anti-stories’ must be identified and tackled to give your strategy a chance of succeeding. This is our second post in a series […]

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Business storytelling training – Melbourne, Australia

Posted by  Shawn Callahan —November 3, 2014
Filed in Business storytelling, News

Influence without relying on authority. Build fast rapport. Change minds and inspire action. Anecdote’s Storytelling for Leaders program will teach you the techniques you need to better influence, engage and inspire others – just as hundreds of leaders already have, from Melbourne to New York, London to Singapore. This is the last business storytelling training […]

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Why good storytellers are great story-listeners

Posted by  Shawn Callahan —October 29, 2014
Filed in Business storytelling

Philosopher and scientist Michael Polanyi, said that “we can know more than we can tell.” When you start to look around for examples of this ineffable or tacit knowledge it’s everywhere: our uncanny ability to recognise faces, how we ride a bike, how an expert judges whether an ancient statue is fake or real. We […]

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Disgust and why we need to test business stories

Posted by  Shawn Callahan —October 21, 2014
Filed in Business storytelling

It’s hard to imagine a more embarrassing situation for a teenager. And that teenager was me. Cast your mind back to the 1970s: flared jeans, platform shoes, silk shirts, and skin-tight pants. It was the weekend and my Mum took my dear friend, Mark, and I to the War Memorial in Canberra. I’ve never seen […]

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