Author Archive

Blog

No fun at work – values in action

Posted by  Shawn Callahan —July 17, 2011
Filed in Anecdotes, Employee Engagement

I heard this story from one of our workshop participants. We were talking about values and how they play out in practice. Their organisation, a government department, has ‘fun’ as a stated value. With that in mind Janet (not her real name) thought it would be fun to take her team on an outing to […]

Read More

Article: How to make your strategy stick with a strategic story

Posted by  Shawn Callahan —June 27, 2011
Filed in Business storytelling, Strategy

“A company without a story is usually a company without a strategy.” Ben Horowitz, entrepreneur and investor1 Steve Jobs bounces onto the stage and grabs the slide changer from his colleague with a friendly “Thanks Scott”. He’s looking thin and grey, illness having taken its toll, but his energy remains boundless. It’s the 2011 Apple […]

Read More

The problem with ‘motivational speakers’

Posted by  Shawn Callahan —June 20, 2011
Filed in Communication, Employee Engagement

So called ‘motivational speakers’ don’t motivate people to change behaviour. Throughout my career I have been involved in organising, planning and developing a huge number of away days, events, conferences and the like. When you start working on ideas for the agenda, more often than not someone will suggest getting a ‘motivational speaker’ along. This […]

Read More

Storytelling in business: how to use analogies from popular movies

Posted by  Shawn Callahan —June 19, 2011
Filed in Business storytelling

An effective tactic for storytelling in business situations is to tell a story from a movie as an analogy. Just pick a film scene that conveys your message and tell it. My walking buddy, Darren Woolley, shared this nice example with me. Darren’s company, TrinityP3, helps marketing departments of large companies around the world solve […]

Read More

The power of subtle stories

Posted by  Shawn Callahan —June 15, 2011
Filed in Anecdotes, Business storytelling

Sunday mornings is a favourite time of the week for me. I get up early and go walking with my friend Darren Woolley. The conversation is always lively and last Sunday I mentioned to Darren that I thought it was interesting that ambiguous stories seem to linger in my mind much longer than stories with a […]

Read More

On narratives

Posted by  Shawn Callahan —May 25, 2011
Filed in Business storytelling, Strategy

John Hagel has written an interesting post on the importance of narratives in providing persistent context for our lives, organisations and society. The post is important because John is an esteemed thinker that business and institutions notice and heed. And it is also this reason that I’m prompted to write this reply because I feel […]

Read More

Provide your example before your reasons—introducing PERP

Posted by  Shawn Callahan —May 13, 2011
Filed in Communication

I want to expand a little on Mark’s post and on the communication structure we’re proposing. I hope you don’t mind, but let me start with how the idea emerged. My first real job back in the 1980s was to work for Oracle Systems, the database company. One day my manager asked me to give […]

Read More

Using a story structure to encourage clicks

Posted by  Shawn Callahan —May 12, 2011
Filed in Business storytelling

A nice storytelling cliff hanger to get us to click. From NeuroCooking Save Rock Creek Hills Park! Posted: 08 May 2011 02:26 PM PDT We have been writing here less often, NeuroCooking friends, because another topic has been occupying us lately, a great deal really, since the night of April 28th, when, out of the blue, […]

Read More

Tom Peters on Stories and Leadership

Posted by  Shawn Callahan —May 6, 2011
Filed in Business storytelling, Leadership Posts

Click to see larger version 800×600

Read More

Send this to friend

down
up