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The sales skill of reading the play

Posted by  David Christiansen —May 27, 2016
Filed in Insight, Selling

Back in 2014, I was at the mighty MCG about to watch my beloved Tigers play a game of AFL football with my 15 year old son. I remember asking him where he would like to sit assuming he would respond by saying “behind the goals” or “amongst the cheer squad on the fence”. No […]

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