Archive for 2015

Blog

Leadership, storytelling and the power of connection

Posted by  Raf Stevens —June 19, 2015
Filed in Business storytelling

“That’s enough, Raf. Stop calling me.” It was 1986, I was fifteen and a huge fan of the DJ’s of the Dutch Radio Veronica. Adam Curry was my hero. As a big music fan, I wanted nothing more than to be a radio deejay. My love for music was probably caused by the band KISS, […]

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How to counter half-truths and lies with a better story

Posted by  Shawn Callahan —June 12, 2015
Filed in Business storytelling, Selling

Imagine that you’re responsible for communicating your company’s new strategy, and just as you’re about to do so, you hear something worrying on the grapevine. A lot of employees believe the strategy was created by the new CEO going home one night, digging up an old strategy from his previous company, then making copies of […]

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Anecdote launches its new website

Posted by  Shawn Callahan —June 10, 2015
Filed in News

Just as we launch our next major revision of our website, it’s interesting to look back to the very first one we launched in 2004. We still thank our lucky stars that we started with a blog back then and had the energy to write posts almost every day. How was that possible? SEO wasn’t […]

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Lessons learned when stories are told

Posted by  Shawn Callahan —June 4, 2015
Filed in Leadership

Work can move at such a hectic pace that we often don’t get the time to reflect on important projects we’ve completed. But valuable lessons can be learned by doing this, particularly when stories are involved. Lessons learned using the power of stories A team I worked with had toiled on their project for two […]

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For those at the top, fostering engagement is a daily routine

The benefits of employee engagement It has been proven that employee engagement is strongly linked to overall company performance. Poor engagement leads to high staff turnover, absenteeism, bad customer service and a failure to reach strategic goals. Good engagement, on the other hand, leads to high staff retention and attendance rates, and to the achievement […]

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Are you aiming for strategy or strategic clarity?

Posted by  Mark Schenk —May 25, 2015
Filed in Business storytelling

Having a business strategy is important. Ensuring all staff understand the strategy is even more important. And it all starts with the senior leaders having a clear and consistent understanding of where you are going and why. Lou Gerstner summed it up well: All strategies are essentially the same; the difference is execution. And to […]

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Communicating strategy with story part 4 – The power of anti-stories

Posted by  Mark Schenk —May 14, 2015
Filed in Business storytelling

Today is the final post in a series of four based on a transcript from my recent interview on the Voice America Business Channel show ‘Story Powered’ hosted by Lianne Picot. The topic of the program was communicating strategy with story, and the anti-stories that can affect changes that you’re trying to make in your […]

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Achieving strategic alignment – Communicating strategy with story part 3

Posted by  Mark Schenk —May 11, 2015
Filed in Business storytelling

Today’s post is part three of a transcript from my recent interview on Lianne Picot’s radio show where we talked about communicating strategy with story, and the anti-stories that can affect changes that you’re trying to make in your business. Lianne’s show is called ‘Story Powered™’ which is a platform for talking about all things story. […]

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How to detect lies with a storytelling technique

Posted by  Mark Schenk —May 8, 2015
Filed in Communication

The idea that you can tell if someone is lying by analysing certain physical cues has been prominent ever since the 1920s, when the polygraph first made an appearance. Psychologists such as the influential Paul Ekman swear by the technique, and they have the backing of popular culture in the form of TV shows like […]

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How to build your decision making skills using storytelling

Posted by  Mark Schenk —May 4, 2015
Filed in Business storytelling

I was recently asked by a law firm to come up with an activity they could conduct during an upcoming staff retreat. They were keen for their junior staff to learn the importance of understanding the dynamics of a dispute, not just its procedural aspects, and they were interested in doing this through the use […]

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