Archive for 2015

How to craft effective success stories

Posted by  Shawn Callahan —September 15, 2015
Filed in Business storytelling

Are your customers reading your case studies? Wouldn’t it be better if you could just tell your success stories and then talk about it with your prospect?

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The Story Matrix: Three Zucchini Stories, Countless Meanings

Posted by  Amanda Marko —September 11, 2015
Filed in Business storytelling

Finding stories to tell is only part of the challenge for an effective communicator. This 3-part story demonstrates how one story can provide many insights.

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Our first Anecdote Partner Conference – A gathering of storytellers in Palm Cove

Posted by  Lucy Honeywell —September 9, 2015
Filed in Business storytelling, Events, Selling

Anecdote introduced it’s Storytelling for Sales program and more at their first partner conference – a gathering of storytellers. Read more here:

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Storytelling as an effective PowerPoint alternative

Posted by  Shawn Callahan —September 3, 2015
Filed in Business storytelling

Decision makers are tiring of mindless PowerPoint presentations of fact after fact. Could stories be the powerful PowerPoint alternative you need?

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Come to the Storytelling for Leaders program at the Melbourne Zoo

Posted by  Lucy Honeywell —August 25, 2015
Filed in Business storytelling, Events, Leadership Posts

Anecdote is holding a public Storytelling for Leaders program on September 9th at the Melbourne Zoo. We would love to see you there. Find out more here:

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Why we create anti-stories in the face of change

Posted by  Claire Scobie —August 20, 2015
Filed in Business storytelling, Communication, Culture

People often create anti-stories when faced with change. Can better stories be the answer to change management? Claire Scobie shares her insights here:

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How can we help people to reconnect?

Posted by  Ronald van Domburg —August 13, 2015
Filed in Communication, Insight

How can we make a person who feels uncomfortable and alone feel welcome instead? Can we help people to reconnect? It’s very easy, we just forget sometimes.

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Are storytelling techniques the new social lubricant?

Posted by  Raf Stevens —August 11, 2015
Filed in Business storytelling, Culture, Insight

Is alcohol our ultimate social lubricant? Can we interact without it? Raf Stevens says yes, with the right storytelling techniques. Find out more here:

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3 simple ways to improve your sales pitch

Posted by  Mark Schenk —July 20, 2015
Filed in Business storytelling, Selling

How do you apply the power of storytelling to pitching big ideas? Here are three ways to improve your sales pitch that might make all the difference.

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Moving tourism from experience to stories

Posted by  Shawn Callahan —July 16, 2015
Filed in Business storytelling

Businesses that move tourism beyond experience to stories will differentiate themselves and be sought out by the many people who hear the stories. Why?

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