Archive for March, 2013


Family narratives

Posted by  Mark Schenk —March 26, 2013
Filed in Communication, Fun

At Christmas, I was in Melbourne with my two kids. All my family live there and I needed to do what I could to ensure there was no disharmony or feelings of favouritism. So I applied Shawn’s guiding principle in these matters: ‘Families are like fish. After three days they start to go […]

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Tapping into identity to drive change

Posted by  Kevin Bishop —March 22, 2013
Filed in Communication

James March, Professor of Political Science at Stanford argues that when we make choices, we tend to rely on one of two basic models for decision making: the consequences model or the identity model.(*1) In the consequence model, when we have a decision to make we weigh the costs and benefits and make […]

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Feeling the need for change

Posted by  Daryl Cook —March 21, 2013
Filed in Anecdotes, Business storytelling, Leadership

Kevin shared this story with me the other day. It’s too good not to retell. > A few years back, there was an ad agency called Allen Brady and Marsh (ABM). It was a very showbiz agency, and not very fashionable. They were pitching for the British Rail account against some very good […]

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Using stories to catch ‘smart-talk’

Posted by  Shawn Callahan —March 18, 2013
Filed in Business storytelling

He looks the part; he knows all the right buzzwords; he can quote chapter-and-verse from all the best-known pundits and practitioners. But is it all just empty ‘smart-talk’? Smart-talk is information without understanding, theory without practice – ‘all mouth and no trousers’, as the old aphorism puts it. It’s all too common amongst […]

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Storytelling for Sales Public workshop in Melbourne – only 2 days to go

Posted by  Kevin Bishop —March 18, 2013
Filed in Business storytelling, News

We are all looking for better ways to sell. Better ways to build relationships with our clients. Better ways to understand their needs. Better ways to communicate our products and services with impact. We all want to stand out from our competitors. Anecdote’s Storytelling for Sales Program develop’s your story skills to do […]

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Show don’t tell

Posted by  Kevin Bishop —March 15, 2013
Filed in Leadership

Click to see larger version 800×600

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Storytelling for Leaders – London

Posted by  Daryl Cook —March 14, 2013
Filed in News

We’re very excited to announce that we’ll be running our popular *Storytelling for Leaders* program in London on Monday, 17th June 2013. This opportunity doesn’t present itself that often, so we hope you can join us. Early-bird tickets are on sale until the 12th April. Register now »

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Awesome stories

Posted by  Mark Schenk —March 12, 2013
Filed in Business storytelling, Fun

Every two months an email arrives that I am always happy to receive. Its the bi-monthly newsletter from the Awesome Stories website. Awesome Stories is designed as an educational website that makes primary source material available to the general public. Much of the material is normally available only via national archives, libraries, universities, […]

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In praise of small stories

Posted by  Shawn Callahan —March 11, 2013
Filed in Business storytelling

Leaders should find and tell stories to help their people understand the concrete actions needed to get a job done, enact a business value or even implement a strategy. Stories are our user manuals for life. There’s a tendency, however, for leaders to find and tell the big stories in the business—it’s human […]

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Challenging ‘power’ and the stories that triggers

Posted by  Kevin Bishop —March 8, 2013
Filed in Business storytelling, Leadership

A particular type of story that gets retold in organisations is the story about when ‘power’ was challenged and the result. We collected the following story from a client about how challenge, or more accurately, a perceived challenge, was handled by their former chief executive: Keith just asked a question during one of […]

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