Archive for May, 2012

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Boston – Storytelling for business leaders workshop – 5th June, 2012

Posted by  Kevin Bishop —May 17, 2012
Filed in Business storytelling, News

It’s just over two weeks until I will be running our ‘Storytelling for Business Leaders’ workshop in Boston, MA. Really looking forward to my time in the States and working with a number of different clients, as well as running this public workshop. To read more about the course and to sign up, […]

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Story quote of the week

Posted by  Kevin Bishop —May 11, 2012
Filed in Business storytelling

Click to see larger version 800×600

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Letting a story do the work

Posted by  Kevin Bishop —May 9, 2012
Filed in Business storytelling, Fun

Shawn and I have spent the last couple of days working with a client helping them create their strategic story down in the Mornington Peninsula. There are certainly worse places in the world to spend a couple of days than at a winery in such a beautiful spot. It was a throughly enjoyable […]

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Jonathan Gottschall is turning business storytelling into a toothless tiger

Posted by  Shawn Callahan —May 4, 2012
Filed in Business storytelling

Jonathan Gottschall, a literary scholar, has just written a piece for Fast Company called Why Storytelling is the Ultimate Weapon and in the process has set back the field of business storytelling with his emphasis on fictitious stories. I can imagine that being a literary scholar gets Jonathan entwined in myths and legends […]

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Telling Stories Puts Our Brains in Sync

Posted by  Shawn Callahan —May 1, 2012
Filed in Business storytelling, Communication

Greg Stephens, Lauren Silbert and Uri Hasson are Princeton University neuroscientists who in 2010 conducted a series of experiments showing that an audience’s brains light up (imagine they are all in a fMRI machine) the same way as the presenter’s brain when she tells a story. In their words, “Speaker and listener brain […]

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