Archive for March, 2011

Curing story blindness: building essential story skills

Posted by  Mark Schenk —March 29, 2011
Filed in Business storytelling

For the past two years Shawn and I have deliberately ignored Dave Snowden’s regular pot-shots at our work and maintained the civility that we think …

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Exploring employee engagement

Posted by  Mark Schenk —March 28, 2011
Filed in Employee Engagement, Leadership Posts

We have been using narrative approaches for many years to help organisations with employee engagement. This 4 minute youtube video gives some insights into some …

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True importance

Posted by  Shawn Callahan —March 24, 2011
Filed in Anecdotes, Business storytelling, Leadership Posts

This story was told the other day by General David Petraeus (The head of all international forces in Afghanistan) just before a press conference illustrating …

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TheStoryTest–build your skill in spotting stories

Posted by  Shawn Callahan —March 20, 2011
Filed in Anecdotes, Business storytelling

We developed TheStoryTest.com to help you build your skill to identify stories. Quite frankly it’s hard to be a good storyteller if you can’t tell …

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Using Concrete and Specific Examples

Posted by  Kevin Bishop —March 9, 2011
Filed in Business storytelling, Communication, Strategy

One of the basic requirements for any form of successful communication is the listener understands what’s being said. However we often face the challenge when …

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How to connect with the “I’m Like You” story

Posted by  Shawn Callahan —March 1, 2011
Filed in Business storytelling

Annette Simmons says that there are some story types you just should know and be able to tell, namely: Who am I? and Why am …

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