Thomas Jefferson was a great believer in luck, and he found that the harder he worked the luckier he got. His friend and fellow signatory of the Declaration of Independence, Benjamin Franklin, shared this belief in hard work and self development. From a remarkably young age Franklin understood the importance of practice. Not the kind you get knocking a tennis ball around with friends. But that drilled, repetitive practice of hitting the same shot over and over again. Benjamin, however, didn’t have his eye on Wimbledon (actually it’s kind of a temporal impossibility), rather his ambition was to be a man of letters.
As it happened Ben stumbled across a volume of The Spectator, a daily publication produced from 1711-12. Ben loved it and thought the writing was excellent. It was the perfect model to learn with to improve his writing.
He started by taking one of the essays and jotting down a note for each sentence indicating the sentiment it contained. He then put his notes aside for a few days and then by using his notes recreated the essay in his own words. Then he compared his version to the original and made corrections. Essay by essay he could see his approach improving his skills and in some small ways he felt his expression might even be better than the original. These glimmers of erudition gave him hope.
Despite the progress Ben felt he needed more. He wanted to expand his vocabulary. What better way then than to rewrite an essay’s prose in verse. Again he would start with notes expressing the sentiment of each sentence but this time he wrote his version in verse. It forced him to add variety and creativity. After a few days he’d forget the original prose and so would then take his verse and use it to rewrite the essay. Again he made a comparison, made corrections and learned by doing.
The Anecdote blog is all about how leaders can return humanity to the workplace and the vital role stories play. I get a little tired of leaders who hear about the value of storytelling and then tell me they don’t have the time to learn how to do it. The fact is it takes practice to be good at anything. Some estimate 10,000 hours of practice. But it is not just any type of practice. You need to engage in deliberate practice just like Ben Franklin did to be world the renowned writer and communicator he became.
Terrence Gargiulo and I and going to share some of our ideas about storytelling deliberate practice in a webinar next week. Please feel free to come along and join our conversation.
We’re doing this webinar twice, one timed for Asia Pacific and the other for the Americas. Just click on the link of the webinar you want to attend and fill in your details.
The story about Ben Franklin comes from his autobiography. You can read the whole thing on Google Books.
Shawn is one of the world's leading business storytelling consultants. He helps executive teams find and tell the story of their strategy. When he is not working on strategy communication, Shawn is helping leaders find and tell business stories to engage, to influence and to inspire. Shawn works with Global 1000 companies including Shell, IBM, SAP, Bayer, Microsoft & Danone. Connect with Shawn on: