Are you tired of reading blog posts? For a change how about just listening about storytelling? Makes sense really.
I recorded this podcast for a group of executives in New York and thought you might also enjoy it. It describes why I think storytelling is an important leadership skills, why stories have impact, provides a couple of tips on becoming a better storyteller, describes what we mean by strategic stories and shows how story work can be much more than merely telling tales.
Here’s the link to the audio file.
About Shawn Callahan
Shawn, author of Putting Stories to Work, is one the world's leading business storytelling consultants. He helps executive teams find and tell the story of their strategy. When he is not working on strategy communication, Shawn is helping leaders find and tell business stories to engage, to influence and to inspire. Shawn works with Global 1000 companies including Shell, IBM, SAP, Bayer, Microsoft & Danone. Connect with Shawn on:
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