Sharing how to do things
I discovered Instructables today. A web site for sharing ‘How To’ advice. Imagine if organisations had a similar capability. It is interesting how many entries link to YouTube or upload a video to convey how they do things. How many organisations are you aware of actively using video on their intranets?
Shawn, author of Putting Stories to Work, is one of the world's leading business storytelling consultants. He helps executive teams find and tell the story of their strategy. When he is not working on strategy communication, Shawn is helping leaders find and tell business stories to engage, to influence and to inspire. Shawn works with Global 1000 companies including Shell, IBM, SAP, Bayer, Microsoft & Danone. Connect with Shawn on: